Monday, February 6, 2012

An Oxcart to Start the Talk

Our last day in Costa Rica, while filled with the warm sun and ocean view, was not put to waste. Earlier in the week, Dr. Attaran and Dr. Boyer handed awards to each student in an effort to commend them on their specific talents noticed along the trip. For example, one student received the award for "overcoming her fear of heights" by doing the zipline, one for "best sport," one for "best social media use," among others. The award was an Oxcart (pictured), but much smaller in size!

For Costa Ricans, the Oxcart symbolizes many things. The oxcart was the main form of transportation of coffee from the central coast to the pacific coast of Costa Rica. The beautiful colors and design of each oxcart still serve as an element of pride for farmers and their families.

 We decided that a great way for students to start their interview process with the locals was to ask them what the oxcart meant to them. Then, we would be able to tie their culture into the questions we asked regarding sustainability and the coffee industry. We are excited to obtain the rich feedback our students initiated with their awards.



We can't wait to  hear what students found out! I guess we'll have to wait until the final presentations!
Until then, stay tuned for another set of daily blogs!


Bryant University Sustainability Marketing 385

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