Before leaving for Costa Rica, I would talk to my family
and friends and tell them about the wonderful opportunity I was provided
with. They would all ask what kind of
class it was and when I told them marketing sustainability, their immediate
question was “what is sustainability”.
For the most part I would say that I honestly didn’t really know and
that was the reason why I was going.
Coming back from Costa Rica my response is very different. I can give them a not only a “definition” but
give them examples of how I saw sustainable practices put into place. Costa Rica is one of the most sustainable
countries in the world. Their whole
country is submerged in the idea and everyone does their part to help make the
country more sustainable. Since being
back I have noticed more than ever how much I personally and we as a whole
country waste.
Coming back to Bryant I have made many changes to become
more sustainable and to help the world in general. I have found myself shutting off the lights
in my suite and my room when I leave as well as unplugging my cell phone
charger and straightener after I use them.
After experiencing all of the different tours, I have also found myself
looking for organic products and trying to cut out processed foods. Not only have I tried to make changes in my
life but I have tried to talk to my family and friends and help them change
their lives. Sustainability is not about
making the biggest changes you can; it is about creating small changes in your life
and in the lives of those around you. If
we can all do a little bit it will create a large impact.
There are a lot of things that I miss about Costa
Rica. Besides the exotic animals and
breath-taking views, I miss the coffee, fresh fruit and of course our tour
guide Jonathan. Before going to Costa
Rica I was not much of a coffee drinker, but while being there I started to
really enjoy coffee. The other thing
that I really miss from Costa Rica is the fresh fruit that was served every
day. Going to the Highland Fruit Tour and
having fruit picked right off the true five minutes before we arrived was
amazing. The thing I will miss most
about Costa Rica was our hero and tour guide, Jonathon.
Pura Vida!
Jennifer Jacob
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